Amend’s Work Featured in New WHO Pedestrian Safety Manual

WHO_Report_CoverEach year, more than 270,000 pedestrians lose their lives on the world’s roads, while millions are left with injuries or permanent disabilities. In Africa, where Amend works, pedestrians – child pedestrians in particular – are among the most vulnerable road users.

Pedestrian safety: a Road Safety Manual for Decision-Makers and Practitioners, jointly developed by the World Health Organization, the FIA Foundation, the Global Road Safety Partnership, the World Bank, and many experts from around the world was released this week, providing practical information on how to plan, implement and evaluate a pedestrian safety program.

Amend’s work in the social marketing of our See & Be Seen reflector-enhanced school bags is featured in the manual. You can download the manual here.


Posted on April 25, 2013

Editorial in The Guardian

GuardianLogoIn an editorial in The Guardian, Amend’s Africa Director makes the point that “while safety is discussed in the conference rooms of five-star hotels, out on Dar es Salaam’s roads people die every day” and that development in Tanzania and the rest of Africa must not come at the expense of the most vulnerable road users.

Read the editorial


Posted on December 20, 2012

Photos of Amend’s Work in Tanzania

The excellent Ugandan photographer Edward Echwalu (you can find Edward’s web page here) visited Dar es Salaam to photograph Amend’s work in action.


Posted on May 3, 2012

Amend Featured on PRI’s The World

pri_the_world_logoAmend’s work in Tanzania was featured in this excellent radio piece from Public Radio International’s The World. We think the piece, which aired on public radio stations across America, provides one of the best primers on road safety in Africa we have ever heard.

Have a listen


Posted on September 20, 2011

Video About Amend’s Work

Check out a video about Amend’s work:

Thanks to Alex Berberich, Perry Grebin, and Matthew Epstein for producing this great video.


Posted on January 10, 2011

Amend on BBC Radio World Service

BBC_LogoBCheck out an entertaining and informative piece featuring Amend that aired on BBC Radio World Service across Africa.

Listen to the piece


Posted on March 31, 2010

Amend on Current TV

CurrentTVThis piece on Amend has aired on Current TV many times. We can always tell when it is on the air – a flood of emails from folks offering to volunteer their time to help out always come in all at once.

Watch the piece


Posted on June 1, 2009